Creating a coaching culture in an organisation is the best way to engage employees. It creates a sense of belonging and employees connect with the organisation.

A coaching culture simply means supporting your employees so that they learn new skills and become greater assets to the company. A management culture that emphasizes training, regular feedback, and opportunities for growth creates a more engaged and energized workforce.

The Coach and Coachee relationship is the most remarkable journey both go through. It’s all about the human connect that is required at the workplace, though we work with systems!

 “The amount of time that people waste on failures, rather than putting that energy into another project, always amazes me. I have fun running the Virgin businesses, so a setback is never a bad experience, just a learning curve.” – Sir Richard Branson.
Sir Richard Branson is regarded as a ‘natural’ coach and Virgin as an example of an exemplary corporate coaching culture. We have seen the growth of the company and the echelons it has reached.

A corporate coaching culture allows people to:

  • take responsibility for their own actions
  • take risks and contribute their own creative ideas
  • treat mistakes and set-backs as valuable learning experiences
  • speak up, challenge and express conflicting views
  • offer constructive and motivating feedback
  • feel appreciated and that their contribution matters
  • raise motivation and performance to achieve better results
  • form cohesive and high achieving teams

Creating a corporate coaching culture is challenging, motivating and fun! Even more importantly, everybody benefits. Confidence grows, teams flourish, managers and leaders develop, performance improves and productivity increases. Creativity and ideas abound, stimulating a range of new opportunities.

Does your Organisation have a Coaching Culture too? If not, it’s time to think now and take action!

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